No, it's not anyone remotely football-related. However, look out for a certain fan favourite soon enough.
Yep, that's Tom Davis. It's one part of a couple of clips gearing up to the new kit, with the videos produced by Black Shark Media - they also did 'The Next Chapter' video as the Markus Liebherr Pavilion opened.
Yep, certainly looks like the guy. I believe he's done several football related videos and TV progs. I particularly remember one involving Robbie Savage, who was the butt of Davis' asides.