SAYNTS Festival

What does it mean?

 

Few rumours going around:

1.) There was a festival called FYRE festival (Google it) that hit the news a while back for being fraudulent. It was sold as a huge event with celebrities in attendance but the sponsorship was all faked. So people flew out and it never happened. People suggesting the whole LD sports thing was a wind up from the start!

2.) It is a kit announcement and our kit will be similar to York City's "Y" kit. I.e SAY No To Stripes

 

Option 2

 

Sunderland Are Yes! Not The Skates.....

 

On #1...

Saints announced Justin Tan as CEO of LD Sports. Which isn’t accurate.

Justin Tan works at Mailman Group, a digital marketing, media and PR agency based in the Far East. I know this because in working for the two clubs I’ve most recently worked for, we’ve dealt with Mailman. Justin Tan is very much still there.

So I think the Fyre Festival / Saynts Festival theory could be a goer.

Wouldn’t be at all surprised to see TLCBET or Virgin Media on the front of the shirts when they get revealed.

We’ll get the lowdown on this tomorrow.

 

Double post.

 

Would certainly explain the many inconsistencies with the LD Sports sponsorship. Quite a complex marketing campaign for a football club!

 

So its possible we have all been played like a fiddle regarding this dodgy looking ld sports? If so thats top trolling from saints

 

Indeed...

 

Yeah, quite complex and a real slow burner but also one that will fly over the heads of a heck of a lot of people, and a high percentage of the fan base.

So a bit of a strange strategy but would bring more attention for the new (or renewing) sponsor...

 

I suppose those unfamiliar with the FYRE Festival aspect will either Google it or more likely just accept it was just an odd prank played by the club.

What I find quite funny is all the articles analysing the links the LD Sports deal has to the Chinese state. Certainly duped more than just us fans, if of course this theory is true.

 

Is someone trying to tell me No Squirrels?

 

Would laugh if the fake sponsor was true. All people going mad for nothing.

 

That would be a truly bizarre bit of marketing. "We made you think that we were totally incompetent/dodgy as a laugh, and you bought it because we've done some pretty incompetent/dodgy things in the past" is a bold strategy.

 

What are you guys smoking....??

 

Clever though, got a fair bit of coverage for a sketchy sponsor

 

Unless it's a 'oh we're going to be so open about our dodginess, no-one will suspect us' type of manouvere.

 

In general, though, if you're a company you want your customers to be excited, or happy, or trusting...you don't want the dominant emotion to be relief that you're not nearly the ****-ups you suggested yourself to be.

 

Always negative....

 

My guess is that it's something much simpler: the release of a shirt with a y-neck, thus Saynts.